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About LINE-X Australia

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LINE-X Protective Coatings

LINE-X^® is a global leader in protective coatings development and availability. We are the only franchised network in Australia specialising in the automotive aftermarket and wide-ranging protective coatings services.LINE-X is widely known as the market leader in spray-on truck bedliners, and with over 20 years of industry experience and technical expertise, our applicators are the best in the business. Our passion for protection and innovation has expanded LINE-X applications beyond bedliners into other areas of the automotive aftermarket — like specialty automotive coatings and 4×4 accessories — as well as the commercial, industrial, and manufacturing realms. LINE-X products and people are up for almost any challenge.We are dedicated to providing our customers with products and solutions that exceed expectations. We promise premium performance, superior quality, exceptional value, and excellence in every dimension of your LINE-X experience.

LINE-X IS MORE THAN A COATING, IT’S A CULTURE.

LINE-X History & Milestones

82-89 00-06 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 82-89

1982

Burtin Urethane Corp. established in Santa Ana, Calif.

1983

Alliances formed with key suppliers: Dow, DuPont, BASF

1988

Industry’s first spray elastomic coating invented

1990

United States Coast Guard utilizes spray-on application for lifeboats and other buoyant apparatus

1992

United States Department of Agriculture approves two coatings to apply to surfaces coming into contact with meat and poultry food products

1993

LINE-X becomes division of Burtin Urethane Corporation on April 2nd
Carlos Burtin, founder, becomes first president of LINE-X
LINE-X is introduced in Canada

1994

Claudio Burtin named second president of LINE-X
New license program initiated

1997

Central Alberta Polycoatings is awarded the Line-X Distributorship for Canada

1999

Scott Jewett joins LINE-X to launch National Franchise Program

00-06

2000

LINE-X applied non-skid protection to topside of U.S. submarine for future MILSPEC approval
LINE-X Sponsors 2000 NASCAR Craftsman Truck Series
Operations expand into Australia
Title sponsor of the Line-X 225 NASCAR Craftsman Truck Series Race in Portland, Oregon
Primary sponsor of Tina Gordon in the NASCAR All-Pro Series
J.B. Burtin appointed third president of LINE-X, focusing on developing brand image
LINE-X rated in Top 500 Fastest Growing Private Companies by INC Magazine
LINE-X tested by U.S. Air Force Research Laboratory for Bomb Blast Protection
LINE-X rated in Top 500 Fastest Growing Private Companies by INC Magazine

2001

BASF acquisition of Burtin Urethane
LINE-X named the “Official Bedliner” of Four Wheeler magazine and of the Top Truck Challenge Event
LINE-X polyurea elastomer coating was the only product approved of 27 tested by U.S. Air Force Research Laboratory for Bomb Blast Protection
Named “Official Bedliner” for Circle Track and Stock Car Magazines
LINE-X rated in Top 500 Fastest Growing Private Companies by INC Magazine
Recipient of the Crystal Award in the Video/Film/Multi-Media Productions category of The Communicator Awards

2002

LINE-X awarded Pentagon contract for blast mitigation
Racing legend Mario Andretti becomes LINE-X customer with applications to trucks and trailers
Awarded Market Engineering Award for Competitive Strategy for 2001 by Frost and Sullivan
Nationwide Lifetime Warranty unveiled
Operations expand into Portugal
LINE-X sponsors “OBSESSION” Monster Truck
Earned Franchise 500^® rank (#461) by Entrepreneur Magazine
Ranked #44 as “Top New Franchises” by Entrepreneur Magazine
Ranked #31 as “Fastest-Growing Franchises” by Entrepreneur Magazine

2003

LINE-X completes phase one of Bomb Blast Protective Coating application at the Pentagon
Ranked #61 as “Fastest-Growing Franchises” by Entrepreneur magazine
Ranked #30 as “Top New Franchises” by Entrepreneur Magazine
Earned Franchise 500^® rank (#391) by Entrepreneur Magazine
LINE-X named Spray-On Bedliner of Choice for new Toyota/Yamaha Concept Truck dubbed “The Yamahauler”
Operations expand into Denmark, Tahiti, Mexico and Malaysia

2004

Operations expand into United Kingdom and Nigeria
Office of Naval Research achieved promising results with spray-on armor applied to Marine Corps Humvees
LINE-X, in partnership with Bang Racing, competed in Craftsman Truck Series season opener in Daytona, FL
Travis Kvapil and the LINE-X 24 Truck win inaugural LINE-X SPRAY- ON BEDLINERS 200 NASCAR Craftsman Truck Series Race at Michigan
International Speedway, at Auburn Hills, MI
Operations expand into Guam and Panama
Ranked #38 as “Fastest-Growing Franchises” by Entrepreneur Magazine
Ranked #108 as “America’s Top Global Franchises” by Entrepreneur Magazine
Earned Franchise 500^® rank (#152) by Entrepreneur Magazine
Ranked #7 as “Top New Franchises” by Entrepreneur Magazine
Blast Test completed by New Mexico Tech’s Energetic Materials Research and Testing Center (EMRTC) outside Soccorro, NM
LINE-X signs agreement with Obsession Racing for 2005 Monster Truck season
LINE-X Toyota Tundra featured in new “NASCAR 2005 CHASE FOR THE CUP” game by EA SPORTS

2005

Line-X year-end results: 375,000 bedliners sold
Ranked #7 in the Fast 55 by Franchise Times — fastest growing new U.S. franchises
LINE-X applied to new high-tech “small-arms protective insert” armored plate in ballistic vests over 50,000 soldiers in service in Iraq and Afghanistan
Scott Jewett Named CEO of LINE-X Franchise Development Corporation (LFDC)
Martin Cortes appointed CFO
Graham Partners acquired LINE-X from Burtin family
Awarded Market Penetration Leadership Award for 2004 by Frost and Sullivan
LINE-X franchise locations surpass 500
Operations expand into New Caledonia, Turkey, and Singapore
Ranked “Number One” Miscellaneous Automotive Products and Services Franchise by Entrepreneur Magazine
Ranked #16 as “Fastest-Growing Franchises” by Entrepreneur Magazine
Ranked #51 as “America’s Top Global Franchises” by Entrepreneur Magazine
Earned Franchise 500^® rank (#56) by Entrepreneur Magazine

2000

LINE-X applied non-skid protection to topside of U.S. submarine for future MILSPEC approval
LINE-X Sponsors 2000 NASCAR Craftsman Truck Series
Operations expand into Australia
Title sponsor of the Line-X 225 NASCAR Craftsman Truck Series Race in Portland, Oregon
Primary sponsor of Tina Gordon in the NASCAR All-Pro Series
J.B. Burtin appointed third president of LINE-X, focusing on developing brand image
LINE-X rated in Top 500 Fastest Growing Private Companies by INC Magazine
LINE-X tested by U.S. Air Force Research Laboratory for Bomb Blast Protection
LINE-X rated in Top 500 Fastest Growing Private Companies by INC Magazine

2001

BASF acquisition of Burtin Urethane
LINE-X named the “Official Bedliner” of Four Wheeler magazine and of the Top Truck Challenge Event
LINE-X polyurea elastomer coating was the only product approved of 27 tested by U.S. Air Force Research Laboratory for Bomb Blast Protection
Named “Official Bedliner” for Circle Track and Stock Car Magazines
LINE-X rated in Top 500 Fastest Growing Private Companies by INC Magazine
Recipient of the Crystal Award in the Video/Film/Multi-Media Productions category of The Communicator Awards

2002

LINE-X awarded Pentagon contract for blast mitigation
Racing legend Mario Andretti becomes LINE-X customer with applications to trucks and trailers
Awarded Market Engineering Award for Competitive Strategy for 2001 by Frost and Sullivan
Nationwide Lifetime Warranty unveiled
Operations expand into Portugal
LINE-X sponsors “OBSESSION” Monster Truck
Earned Franchise 500^® rank (#461) by Entrepreneur Magazine
Ranked #44 as “Top New Franchises” by Entrepreneur Magazine
Ranked #31 as “Fastest-Growing Franchises” by Entrepreneur Magazine

2003

LINE-X completes phase one of Bomb Blast Protective Coating application at the Pentagon
Ranked #61 as “Fastest-Growing Franchises” by Entrepreneur magazine
Ranked #30 as “Top New Franchises” by Entrepreneur Magazine
Earned Franchise 500^® rank (#391) by Entrepreneur Magazine
LINE-X named Spray-On Bedliner of Choice for new Toyota/Yamaha Concept Truck dubbed “The Yamahauler”
Operations expand into Denmark, Tahiti, Mexico and Malaysia

2004

Operations expand into United Kingdom and Nigeria
Office of Naval Research achieved promising results with spray-on armor applied to Marine Corps Humvees
LINE-X, in partnership with Bang Racing, competed in Craftsman Truck Series season opener in Daytona, FL
Travis Kvapil and the LINE-X 24 Truck win inaugural LINE-X SPRAY- ON BEDLINERS 200 NASCAR Craftsman Truck Series Race at Michigan
International Speedway, at Auburn Hills, MI
Operations expand into Guam and Panama
Ranked #38 as “Fastest-Growing Franchises” by Entrepreneur Magazine
Ranked #108 as “America’s Top Global Franchises” by Entrepreneur Magazine
Earned Franchise 500^® rank (#152) by Entrepreneur Magazine
Ranked #7 as “Top New Franchises” by Entrepreneur Magazine
Blast Test completed by New Mexico Tech’s Energetic Materials Research and Testing Center (EMRTC) outside Soccorro, NM
LINE-X signs agreement with Obsession Racing for 2005 Monster Truck season
LINE-X Toyota Tundra featured in new “NASCAR 2005 CHASE FOR THE CUP” game by EA SPORTS

2005

Line-X year-end results: 375,000 bedliners sold
Ranked #7 in the Fast 55 by Franchise Times — fastest growing new U.S. franchises
LINE-X applied to new high-tech “small-arms protective insert” armored plate in ballistic vests over 50,000 soldiers in service in Iraq and Afghanistan
Scott Jewett Named CEO of LINE-X Franchise Development Corporation (LFDC)
Martin Cortes appointed CFO
Graham Partners acquired LINE-X from Burtin family
Awarded Market Penetration Leadership Award for 2004 by Frost and Sullivan
LINE-X franchise locations surpass 500
Operations expand into New Caledonia, Turkey, and Singapore
Ranked “Number One” Miscellaneous Automotive Products and Services Franchise by Entrepreneur Magazine
Ranked #16 as “Fastest-Growing Franchises” by Entrepreneur Magazine
Ranked #51 as “America’s Top Global Franchises” by Entrepreneur Magazine
Earned Franchise 500^® rank (#56) by Entrepreneur Magazine

2006

LINE-X achieves 92% customer satisfaction rating (source: ConStat Attitude, Awareness and Usage Survey, 2006)
National coverage by FOX-TV in “From Pickups to the Pentagon” feature
LINE-X application process featured on “Chop Cut Rebuild” and “World’s Greatest” syndicated TV shows
Awarded ‘North American Bedliners Brand Leadership of the Year’ award by Frost & Sullivan
Feature profile in USA Today’s Money section
Featured on Discovery Channel after ranking No. 1 in blast mitigation tests
Highlighted in National Geographic Channel’s “Outsmarting Terrorism” program
Ranked “Number One” Miscellaneous Automotive Products and Services Franchise by Entrepreneur Magazine
Surpasses two million bedliner applications worldwide
Ranked #105 as “America’s Top Global Franchises” by Entrepreneur Magazine
Ranked #28 in the Fast 55 by Franchise Times
First North America Dealers Meeting held Feb. 9-12 in Dallas, Texas
Earned Franchise 500^® rank (#84) by Entrepreneur Magazine
Operations expand into Estonia, Hungary, Kuwait, Latvia, Lithuania, Romania, Spain.

2007

John Q. Wesley II named CEO of LINE-X Franchise Development Corporation (LFDC)
Global Dealer Conference held in Nashville Feb. 24-26 draws record attendance
LINE-X Corporation Partners with National Wild Turkey Federation as exclusive bedliner sponsor
LINE-X Xtra color application process rolled out to LINE-X dealer locations nationwide
Highlighted in Popular Mechanics February issue in “Blast Resort” feature
Retains No. 1 franchise ranking in ‘Miscellaneous Automotive Products and Services’ category in Entrepreneur Magazine’s 28th Annual Franchise 500^® report
Moves up four places to #80 in annual Franchise 500^® rankings of U.S. franchises by Entrepreneur Magazine
Jumps 34 places to #71 in “America’s Top Global Franchises” by Entrepreneur Magazine
Operations expand into Papua New Guinea, Egypt and Algeria

2008

April 2 – LINE-X celebrates 15 years as industry leader
Global Dealer Conference held in Anaheim, CA Feb. 15-17 draws record attendance
LINE-X ReNew bedliner enhancement system application process rolled out to LINE-X dealer locations nationwide
Retains No. 1 franchise ranking in ‘Miscellaneous Automotive Products and Services’ category in Entrepreneur Magazine’s 29th Annual Franchise 500^® report for fourth consecutive year
LINE-X ranks #144 in annual Franchise 500^® rankings of U.S. franchises by Entrepreneur Magazine
LINE-X partners with DiamondBack^® Truck Covers to introduce DiamondBack- X™
First spray-on product to meet MSHA requirements for acceptance of flame- resistance solid products taken into mines
Only spray-on product in its category to be accepted by MSHA as non-strength enhancing mine sealant
LINE-X sponsors No. 7 LINE-X Chevrolet Silverado driven by three-time Rolex Grand Am Champion, Andy Lally in the Chevy Silverado 250 at Daytona International Speedway in the NASCAR Craftsman Truck Series
LINE-X sponsors Ducks Unlimited Opening Day program
Operations expand into Colombia, Israel, Netherlands and Russia

2009

Advanced Protective Coatings merges with LINE-X Franchising, LLC
LINE-X partners with Truck Covers USA to offer the American X-Box, a top of the line tool box with the protection of LINE-X XTRA
American X-Box wins 2009 SEMA Show International Product Award

2010

LINE-X is awarded the prestigious Popular Mechanics Editor’s Choice Award as ASPART-X is chosen as a “Top Product for 2010”
LINE-X ranks in annual Franchise 500^® rankings of U.S. franchises by Entrepreneur Magazine
LINE-X chosen to be featured in “World’s Greatest!” television series

2011

Nagrom aquires the Master Distributor License for Australia & New Zeland
LINE-X now has over 500 franchise locations in over 46 countries
Discovery Channel’s Storm Chasers select LINE-X to guard against extreme weather
LINE-X wins Innovation Award from the Center for the Polyurethanes Industry
LINE-X ranks #438 in annual Franchise 500^® rankings of U.S. franchises by Entrepreneur Magazine
LINE-X receives Product Line Strategy Award from Frost and Sullivan
LINE-X supports ABC’s hit how Extreme Makeover: Home Edition
LINE-X products featured on hit show Mythbusters

2012

LINE-X ranks #195 in annual Franchise 500^® rankings of U.S. franchises by Entrepreneur Magazine
No. 1 franchise ranking in ‘Miscellaneous Automotive Products and Services’ category in Entrepreneur Magazine’s 33rd Annual Franchise 500^®
LINE-X ranks #153 in annual Franchise 500^® rankings of top global franchises by Entrepreneur Magazine
LINE-X named to the G.I. Jobs “Military Friendly Franchise” list that recognizes companies who support military members

2013

LINE-X launches exclusive truck accessory brand Truck Gear by LINE-X
LINE-X celebrates 20th Anniversary
Under Armour^® chooses LINE-X as product partner for Water Spider shoes
LINE-X ranks #215 in Annual Franchise 500^® rankings of U.S. franchises by Entrepreneur magazine
LINE-X receives #1 franchise ranking in Miscellaneous Automotive Products and Services category in Entrepreneur magazine’s 34th Annual Franchise 500^®
LINE-X honored with Governor’s Trade Excellence Award for global marketplace presence

2014

LINE-X featured on National Geographic Channel’s ultimate reality competition TV series Showdown of the Unbeatables
LINE-X named Military Times’ “Best for Vets: Franchises 2014–2015”
LINE-X ranks in U.S. Veterans Magazine’s 2014 Top Veteran-Friendly Franchises
LINE-X acquired by Olympus Partners

2015

LINE-X hires new President, Dennis Weese
Nagrom aquires Master Franchise agreement for Australia & New Zeland
LINE-X Australia is launched
LINE-X Australia launches its first company Store in Welshpool, WA
LINE-X launches first protective coatings Master Franchise in Australia
LINE-X partners with Keystone Automotive Operations as the exclusive accessories distributor for Truck Gear by LINE-X
LINE-X named by Graco Inc. as one of their Top 20 Distributors for protective coatings and/or foam and polyurea equipment for 2014
LINE-X honored as one of the Top Franchise Opportunities for 2015 by the Franchise Business Review

2016

LINE-X ranks #223 in Annual Franchise 500^® Rankings of U.S. franchises by Entrepreneur Magazine
LINE-X partners with country music star, military veteran, award-winning TV host and philanthropist Craig Morgan
LINE-X donates $50,000 to veteran nonprofit organization Operation Mend
Innovative Super Sport Utility Vehicle Concept Car, built in collaboration with Unique Fabricating, displayed at the North American International Auto Show in Detroit
LINE-X Australia launches it’s National Franchise Model at the Melbourne Franchising Expo, Victoria

2017

LINE-X Australia signs its first franchise agreement
LINE-X Australia first franchise store is launched in Bunbury, WA
LINE-X Australia launches it’s first franchise in ACT
LINE-X launches exclusive truck accessory brand Truck Gear by LINE-X
LINE-X Austalia appoints Mark McPherson as Cheif Operating Officer

2018

LINE-X Australia opens its West Coast Franchise Support and Distribution Centre
Delegates from LINE-X Australia attend the Global LINE-X Conference in Florida, USA
LINE-X Australia launches it’s first franchise in New South Wales
LINE-X Australia holds it’s first National Franchise Conference in Sydney, NSW
LINE-X Australia launches it’s first franchise in Queensland
LINE-X Australia launches it’s first franchise in South Australia

Experience

For over 20 years, LINE-X has provided its customers with high-performance protective coatings and technical expertise. We pride ourselves on solving complex problems with chemistry. That’s why each and every LINE-X applicator receives comprehensive product training, follows a multi-point inspection for quality control, and why our Product Development team puts each LINE-X product through rigorous physical testing.There’s a reason the LINE-X name is synonymous with toughness — we work tirelessly as scientists, engineers, technicians, enthusiasts, and our own customers to ensure our product is the best that it can be.

Results

LINE-X can be used to protect virtually anything. Our business is to prevent damage, corrosion, and deterioration — and the results speak for themselves. LINE-X has been used on everything from bridge supports to submarines. Companies around the world requiring corrosion-, abrasion-, and impact-resistant protection trust LINE-X to deliver high-performance coatings with a dedicated service network to ensure success.

Meet the Team

Achievements

Largest automotive aftermarket retail franchise in north america
Only company in the industry with dedicated full-time research and development staff
First successful high-temp/high-pressure elastomeric bedliner
First nationwide spray-on truck bedliners and protective coating franchise according to inc 500, motor trend, truckin, sport truck, street trucks, petersen’s 4-wheel & offroad, and other prestigious publications

First commercially available pure polyurea
First spray-on blast-mitigation coating, tested by the army corps of engineers and the air force research academy
First application of a non-skid polyurea on a u.s. navy submarine
First spray-on product to meet msha requirements for flame-resistant solid products in mining applications and sealants